Small Business Trends is reporting in it’s new article “SBE Report Finds Increased Savings and Productivity with Mobile Apps Adoption” that mobile web applications are helping businesses to save significant amounts of time and money while allowing them to be more productive and hire new people and reduce overhead cost.
Yeah…it’s kind of a big deal.
“Saving Time and Money with Mobile Apps” found that small business owners who use mobile apps estimate that they personally save an average of 5.6 hours weekly. Seventy five percent of small businesses using mobile apps report employee time savings as well – an average of 11.33 hours on a weekly basis. The study estimates that small business owners are saving 372.8 million hours of their own time, and 725.3 million employee hours annually. In total, the co-authors estimate that small businesses are saving almost 1.1 billion hours annually by using mobile apps.
If small business owners continue to utilize mobile applications to help run their businesses then mobile application development will be forced to continue. This could cement the legitimacy of mobile interface and be the driving force behind the mobile development competition.
While our companies of interest SocialAdMax and ThinkWeb3 presently work to develop mobile applications that are geared toward the social networking scene, we think they are definitely worth watching to see if they begin to develop and offer applications that promote productivity and save business owners money.
Leslie Radcliff, June 28, 2011